A top
fashion journalist has sharply critiqued the Kardashians' fashion line
in her new book, comparing the clothing to cheap Halloween costumes.
In
Hijacking the Runway: How Celebrities Are Stealing the Spotlight From
Fashion Designers, author Teri Agins recounts a 2013 visit to a Sears
store in Yonkers, New York, during which she examined the Kardashian
Kollection items on display.
'I
rifled through the racks and pulled out a leopard V-neck dress with
skinny straps that was a mini in the front and dipped down to floor
length in the back,' she writes.
Scroll down for video
Sister act: Kourtney (left), Kim
(middle) and Khloe (right) Kardashian attend a 2012 launch event for
Kardashian Kollection, which has been critiqued by fashion journalist
Teri Agins in her new book
'The
print looked rubber-stamped on, and the fabric was full of static and
thinner than a negligee; it had the quality of a cheap Halloween
costume.'
Ms
Agins, a longtime fashion reporter for the Wall Street Journal, adds:
'Even if it had been for a Halloween costume, I would have rejected it
as too tacky.'
She
also adds that clothing from the line that had looked untouched two
weeks before was now surrounded by signs that said '50per cent off.'
Kardashian Kollection: Two models pose in recent looks from the sisters' Sears fashion line
Ms
Agins writes that the saleswoman told her Kardashian Kollection was a
brand that 'typically arrived on the sales floor marked down 50per
cent.'
'When
I commented that the "sale" price reflected the true value of the
shoddy collection, even the saleswoman couldn't disagree,' she
continues.
Kim,
Kourtney and Khloe Kardashian launched Kardashian Kollection at Sears
in 2011, featuring clothing, intimate apparel, swimwear, accessories and
home goods.
Star power: The sisters launched Kardashian Kollection for Sears in 2011
Shop talk: The line, seen here at an
Illinois Sears store in 2012, includes clothing, intimate apparel,
swimwear, accessories and home goods
Not
impressed: Journalist Teri Agins (left) critiques Kardashian Kollection
in her new book How Celebrities Are Stealing the Spotlight From Fashion
Designers (right)
Ms
Agins says she had a similarly low opinion of the reality TV stars'
offerings when she saw them at a launch event the previous year.
'If I had to grade on a kurve - the fact that Sears offered so little that was appetizing - well, then the Kardashians were C-.'
The fabric was full of static and thinner than a negligee
However, Ms Agins initially had higher hopes for the line.
In a recent interview with
she said she was 'surprised how the Kardashian brand at Sears, which
started out with so much promise, just kind of descended into really
shoddy merchandise.'
'Apparently it’s still selling. Sears itself is a retailer that’s not that strong, so it’s kind of not surprising,' she added.
'But I remember seeing those clothes at the beginning, and I thought that they looked really, really cute.'
Read more:
No comments:
Post a Comment